Zeng Shu Fei – Rising Star in Start Up Ventures

Zeng Shu Fei, Founder and CEO of KH Marque, is a visionary entrepreneur who has rapidly scaled a sustainability-driven start-up into Southeast Asia’s largest Used Cooking Oil (UCO) collector in just three years. With a mission to revolutionize waste management and renewable energy, she launched KH Marque in 2021, transforming UCO into Sustainable Aviation Fuel (SAF), Renewable Diesel (RD), and Hydrotreated Vegetable Oil (HVO) to support the global shift toward Net Zero emissions. Under her leadership, KH Marque has grown exponentially, expanding operations across 11 countries, forming strategic partnerships with Phillips 66, BP, Repsol, Chevron, Mitsubishi, and Petronas, and building a circular economy model that ensures 100% waste repurposing. Her disruptive approach integrates AI-driven logistics, real-time carbon tracking, and proprietary waste purification technology, setting new benchmarks for sustainable business practices. Zeng’s entrepreneurial journey is not just about business success—it is about building a purpose-driven company that creates lasting environmental and social impact. By championing waste-to-energy solutions, sustainable innovation, and inclusive employment practices, she has positioned KH Marque as a game-changing start-up in the global renewable energy landscape. She is a true visionary who introduced regenerative sustainability principles with UCO to drive a net positive impact and accelerate the journey toward Net Zero goals. Her remarkable ability to scale a start-up from inception to industry leadership in under three years makes her a true Rising Star in Start-Up Ventures.